I love BCBGeneration because you can always wear their styles in multiple different ways. The brand is known for trendy, unique and chic styles and in addition to that the brand has an easy going vibe to their designs - which is my favorite.
I look at BCBGeneration as a daughter and BCBG Maxazria as the mother in the fashion industry. Although BCBGeneration is cheaper, they have been successfully keeping the quality, designs and youthfulness of the brand relevant. Therefore, Im BCBGeneration's biggest fan and one of the loyal customers.
I got my beige dress from BCBGeneration because I can always trust their fabric to keep me cool. South Florida is getting hotter each day and I needed something to keep me cool while enjoying being sun-kissed. The first time I laid my eyes on this dress, I knew I wanted to buy it right away. It's a super chic, the material is very vibrant and flowy to wear. Not to mention It goes with all my shoes - sandals, wedges and even heels. I call this purchase "a great investment".
You can shop my favorite items below.